About Us
We’re not just selling diaper bags — we’re changing the way parents live, work, and care for their children. Our smart diaper bag, with patent-pending innovation, heated/warm compartments, and tech-friendly design, is just the beginning. We are a fast-growing Amazon and Shopify brand with IP protection, and we are looking for someone who thinks bigger than metrics — someone who sees social media and influencer marketing as a platform to innovate, inspire, and scale a brand globally.
Your Mission
You won’t just post or manage influencers — you will craft the future of how a parenting brand communicates, grows, and inspires trust. You will leverage AI-powered influencer tools, data insights, and creative intuition to help micro and mid-tier influencers grow alongside our brand. You will shape campaigns, amplify our story, and drive measurable sales, while building a content ecosystem that powers Amazon, Shopify, and social media.
What You Will Do
- Lead influencer partnerships with micro and mid-tier influencers, helping them grow organically and maximize engagement.
- Leverage AI tools (Upfluence, AspireIQ, CreatorIQ, TikTok/Instagram analytics) to identify, outreach, and optimize influencer campaigns.
- Manage and post on Instagram, TikTok, Pinterest, and Reddit, and engage with audiences to gather feedback and improve brand perception.
- Repurpose influencer-generated content into Amazon & Shopify ad campaigns for measurable ROI.
- Collaborate with marketing and product teams to launch new SKUs and support retail or multi-channel expansion.
- Track performance, test campaigns, and iterate with creativity and speed to hit KPI targets.
- Continuously explore new tools, AI solutions, and strategies to scale influencer impact and revenue growth.
Who You Are
- You are creative, ambitious, and data-driven.
- You see the future of social media and e-commerce and want to be a pioneer, not a follower.
- You have experience in influencer marketing, social media, or digital marketing, ideally with baby gear, lifestyle, or parenting brands.
- You are fluent in Instagram, TikTok, Pinterest, Reddit, and comfortable leveraging AI tools for influencer growth.
- You thrive working remotely and independently, but can collaborate with a team to move fast and execute ideas at scale.
Why This Role is Different
- Work at the intersection of innovation, parenting, and e-commerce — your campaigns will directly drive units sold and brand impact.
- Experiment with AI and cutting-edge tools to redefine influencer marketing in the baby product space.
- Flexible part-time role with clear path to full-time and expanded responsibilities, including retail launches, new sales channels, and business growth initiatives.
- Be part of a mission-driven brand with patent-pending products and trademarked IP, uniquely positioned in a fast-growing $1B+ smart diaper bag market.
How to Apply
Send us:
- Your resume and relevant campaign examples.
- A short note about how you’d grow influencers and social media for JustBaby Luv using AI tools.
- Links to any content, campaigns, or creative work you’ve executed.
Be bold. Be creative. Help us change the way parents experience life with their babies.
How to Apply
Only apply if you:
- Have personally opened and scaled revenue-generating partnerships
- Are excited by autonomy, ownership, and performance-based reward
- Want to see your relationships translate into tangible earnings
- Sales experience is also a PLUS!
Please include:
- Examples of revenue-generating partnerships you personally led (APPLICATIONS WITH THESE EXAMPLES WILL BE PRIORITIZED)
- A link to your LinkedIn or public profile
- Notable brands, retailers, or creators you’ve worked with
Independent Contractor Perks
Permanent work from home
Immediate hiring
Steady freelance job
We will not consider coordinators, beginners, or brand-awareness-only marketers.