Client Overview
The client operates a car detailing business specializing in polishing, ceramic coating applications, and interior detailing services. The business is transitioning from marketplace advertising to professional paid social media advertising to scale operations and attract premium customers.

Job Overview
This is a part-time role focused on managing and optimizing Meta advertising campaigns to generate qualified leads and drive customer acquisition. The ideal candidate will have hands-on experience with Facebook and Instagram ads, lead generation campaigns, and creating high-converting ad content. This role offers an opportunity to work directly with the business owner and contribute to significant business growth in the automotive detailing industry.

Schedule: Mon-Fri 20 hours per week, AEDT
Client Timezone: Australian Eastern Daylight Time 

Responsibilities

• Set up, manage, and optimize Meta advertising campaigns focused on lead generation through Facebook and Instagram platforms.
•  Create and implement lead form campaigns to capture customer information and generate qualified sales leads. 
• Design, test, and refine ad creatives including copy, images, and video content to maximize campaign performance.
•  Monitor campaign metrics, analyze performance data, and make strategic adjustments to improve return on ad spend.
•  Manage social media content posting and engagement across Facebook and Instagram to build brand presence and follower base.
•  Provide guidance and training to the business owner on best practices for Meta advertising and social media marketing.
• Edit video content for use in social media posts and advertising campaigns. 

 

Must-Have Requirements

• Proven experience managing Meta advertising campaigns with demonstrated results in lead generation.
• Strong understanding of Facebook Ads Manager, campaign structure, audience targeting, and lead form setup.
•  Ability to create and optimize ad content including copywriting and basic graphic design. 
•  Available to work a minimum of 20 hours per week during Australian business hours. 

Nice-To-Have Requirements

• Experience working with automotive, detailing, or service-based businesses.
• Video editing skills for creating social media content. 
• Knowledge of Instagram marketing and content strategy. 
• Familiarity with TikTok advertising and content creation. 

• Experience with audience testing and campaign scaling strategies.

Side Note

• This is a permanent work-from-home role under an Independent Contractor arrangement. Candidates must have their own computer and reliable internet connection, and are responsible for their own taxes and benefits. Professional hourly fees are established based on your performance in the application process.

Reminder

• Please follow the provided link to BruntWork’s Career Site to finish your initial application requirements, including the assessment questions, technical check, and voice recording. Submissions that fulfill all requirements will receive priority review.