Work Schedule: 40hrs per week, Monday - Friday, flexible within client's business hours | Pacific Time

Responsibilities:

• Build and manage end-to-end user journeys for SMS and email campaigns in Klaviyo across the Shopify store and SaaS app
• Develop and execute win-back and acquisition strategies to convert non-customers into active app users
• Create detailed customer segments based on usage behavior, feature adoption, purchase history, and engagement levels
• Collaborate closely with the outbound email strategy team to ensure lifecycle marketing and cold outreach efforts are aligned
• Work with the development team to define and maintain proper API protocols and data definitions for accurate customer tagging and segmentation
• Support conversion rate optimization initiatives on the Shopify storefront

Requirements:

• Expert-level proficiency in Klaviyo with a minimum of three years of hands-on experience
• Strong experience with Shopify, particularly in e-commerce conversion rate optimization
• Demonstrated experience in SaaS lifecycle marketing, including win-back and acquisition campaigns
• Proactive mindset with the ability to independently generate ideas and identify growth opportunities
• Strong written and verbal communication skills with timely responsiveness
• High level of attention to detail when building flows, segments, and automated journeys

Scope:

• Manage email and SMS marketing across both hardware (Shopify) and SaaS (app) product lines
• Bridge the gap between hardware purchasers and app onboarding to drive seamless product adoption
• Activate and nurture a database of over 350,000 non-customer profiles toward free app experiences
• Coordinate with cross-functional teams including development, outbound strategy, and domestic lifecycle marketing
• Serve as the execution arm supporting the domestic strategist who owns the overall lifecycle marketing strategy

Independent Contractor Perks

• Health insurance in eligible locations

• Permanent work from home

   

• Immediate hiring

Note

• Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.