Job overview
We are seeking a results-driven remote Sales Representative to conduct outbound cold calling and appointment setting targeting US-based field service business owners (HVAC, plumbing, roofing, etc.). In this part-time role (20 hours/week), you will articulate our CRM and automation solutions, handle objections, and manage leads within GoHighLevel to book qualified discovery calls and close sales. The ideal candidate possesses strong English communication skills, a proven track record in B2B cold calling, and the ability to comfortably navigate gatekeepers to connect with decision-makers.

Schedule: Monday to Friday 10am to 2pm EST 

Responsibilities

• Conduct outbound cold calling to generate qualified leads among field service business owners (HVAC, plumbing, roofing, lawn care, cleaning, and similar trades)

• Perform appointment setting with decision-makers, booking discovery calls directly onto the consultant's calendar

• Handle warm lead follow-up and deal closing conversations when prospects are sales-ready

• Engage prospects around pain points common to field service businesses: missed leads, poor follow-up, manual scheduling, and lack of automation

• Articulate Workstream Systems' core value proposition, done-for-you CRM setup, SMS/email automation, and ongoing support clearly and confidently

• Work from provided lead lists or assist in building targeted call lists by industry and geography as needed

• Log all call activity, disposition notes, and follow-up tasks accurately in GoHighLevel CRM

• Coordinate handoffs to the consulting team for qualified discovery calls and active deals

Requirements

• Proven experience in cold calling, appointment setting, and sales closing targeting US markets —

• specifically small to medium-sized businesses

• Strong English communication skills with clear articulation and can be easily understood 

• Familiarity with field service industries (trades, home services) is a strong plus

• Comfortable speaking directly with business owners and decision‑makers, with the skillset to

• professionally navigate gatekeepers and earn access to the right conversations.

• Experience using CRM systems. GoHighLevel (GHL) experience preferred; willingness to learn required

• Ability to handle objections confidently and move conversations forward

• Self‑directed, reliable, and able to manage time independently in a remote environment, with the flexibility to work during the hours when decision‑makers are most available.

• Comfortable working within client-provided software systems (GHL, Outlook, calling tools, scripts)

COMPENSATION & INCENTIVES

• Competitive base hourly rate commensurate with experience

• Performance bonuses for meeting or exceeding monthly KPIs

• KPI targets and bonus thresholds will be clearly defined during onboarding and reviewed monthly

• Top performers will be first considered for expanded hours, increased base rate, and a senior closing-

• focused role as the business scales

SCOPE & LOGISTICS

• Part-time to start: 20 hours per week (4 hours daily)

• Potential to scale to full-time as pipeline and client base grows

• Fully remote engagement via BruntWork

• Month-to-month arrangement. No long-term contract commitment

• Performance-based path to an expanded role combining lead generation and deal closing

Independent Contractor Perks

• Permanent work from home
• Immediate hiring
• Health Insurance Coverage for eligible locations (for full-time roles only)

Note

• Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.