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Shopify Product Catalog & SEO Optimization Specialist

Overview:

Our client is looking for a Shopify Product Catalog & SEO Optimization Specialist to take ownership of a massive product catalog transformation that directly impacts search visibility and revenue. Working closely with developers building automation systems, the ideal candidate will ensure 16,000+ product listings are optimized with accurate technical specifications, SEO-friendly descriptions, proper categorization, and correct URL structures. This is a high-impact role where attention to detail and Shopify expertise will fix foundational issues currently holding back organic search performance and paid ad efficiency.

Our client is an established online music store that has recently migrated from Magento to Shopify. With approximately 20,000 products in their catalog, they serve musicians who are highly brand-specific in their purchasing decisions. The company is focused on optimizing their e-commerce platform to improve SEO performance and paid advertising effectiveness.

Schedule: 9:00AM to 6:00PM AEST with 1 hour unpaid break; 40 hours per week

Responsibilities:

  • Update and standardize product descriptions using exact technical formats with specific keywords for musical instruments
  • Create and optimize meta descriptions for all products to enable SEO functionality
  • Restructure URL handles to include brand names for improved search visibility and customer findability
  • Manage URL redirects for 16,000-20,000 products as handle changes are implemented
  • Categorize the entire product catalog using appropriate taxonomies
  • Implement comprehensive tagging systems to enable advanced product segmentation
  • Identify and fill information gaps in automated product uploads from supplier feeds
  • Work collaboratively with developers on product upload automation improvements
  • Source missing product information from approved websites when supplier data is incomplete
  • Maintain ongoing quality control as new products are added to the catalog

Must-Have Requirements:

  • Proven experience as a Shopify specialist with deep platform knowledge
  • Strong understanding of SEO principles for e-commerce and product optimization
  • Experience managing large product catalogs (10,000+ products preferred)
  • Excellent attention to detail for technical specifications and data accuracy
  • Ability to write SEO-friendly product descriptions that balance keywords with readability
  • Understanding of URL structure and redirect management
  • Experience with product categorization and taxonomy development
  • Strong organizational skills to manage high-volume data entry projects
  • Excellent communication skills

Nice-to-Have Requirements:

  • Experience in the musical instruments or music retail industry
  • Understanding of how musicians search for and evaluate product specifications
  • Experience with automated product feed systems
  • Experience with web scraping for product information gathering
  • Familiarity with the Klaviyo email marketing platform
  • Basic Canva skills for product imagery needs

Why Join This Team?

  • Remote work opportunity with flexible arrangement
  • High-impact role where your work directly affects search rankings and revenue
  • Opportunity to work with a substantial product catalog and solve complex organizational challenges
  • Collaboration with developers building long-term automation solutions
  • Potential for ongoing long-term engagement as the product catalog continues to expand
  • Work with a company invested in doing things right after a major platform migration

Independent Contractor Perks:

  • Permanent work from home
  • Immediate hiring
  • Health Insurance Coverage for eligible locations

Note:

Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.

Shopify Product Catalog & SEO Optimization Specialist

Job Category

E-commerce

Job Type

Full Time (35 hours or more per week)

Work Schedule and Timezone

9:00AM to 6:00PM AEST with 1 hour unpaid break; 40 hours per week

Published on

Jul 20 2026

“BruntWork made the entire recruitment process smooth, transparent, and stress-free. They matched me with a client that genuinely fits my skills and values — and the support didn’t stop at placement... A reliable, professional partner I’d recommend without hesitation.”

— Zyrrah D, Bookkeeper

Google rating
4.9/5
Glassdoor rating
4.9/5