Job Overview:

Our client is looking for an experienced Google Ads Media Buyer to manage and optimize paid search campaigns across a diverse portfolio of client accounts. This is a remote role for someone highly skilled in Google Ads and ready to take meaningful ownership of campaign strategy and performance. The ideal candidate can independently manage accounts, diagnose performance issues, and make informed optimization decisions while collaborating with senior strategists and the broader marketing team.

Responsibilities:

• Build, launch, and actively manage Google Ads campaigns (Search, Shopping, Performance Max, Display, YouTube), ensuring accounts are well-organized and correctly tracked.
• Conduct keyword research, refine search terms, and build optimal targeting and ad group structures.
• Write and test high-converting ad copy, extensions, offers, and landing page recommendations to elevate overall performance against client KPIs.
• Manage and pace account budgets effectively to consistently meet CPA, ROAS, revenue, and lead-generation goals without over- or underspending.
• Execute proactive, data-driven optimizations based on deep performance analysis rather than surface-level metrics.
• Audit existing accounts to detect, diagnose, and resolve structural, tracking, targeting, or budget inefficiencies early.
• Set up, manage, and troubleshoot conversion tracking and feed management via Google Tag Manager, GA4, Google Ads, and Google Merchant Center.
• Prepare actionable performance reports that explain results clearly, outline strategic next steps, and build trust with clients.
• Communicate performance metrics, challenges, and recommendations effectively to internal team members and client stakeholders.
• Stay current with platform changes and collaborate seamlessly with cross-functional teams (creative, email, SEO) to support holistic marketing goals.

Requirements:

• 2 to 4 years of hands-on experience managing Google Ads campaigns.
• Demonstrated experience independently managing multiple client or business accounts.
• Strong working knowledge of Google Search, Shopping, and Performance Max campaigns.
• Solid understanding of ROAS, CPA, CPL, conversion rate, impression share, and other core performance metrics.
• Experience with GA4, Google Tag Manager, Google Merchant Center, and conversion tracking.
• Ability to identify the difference between a campaign problem, tracking problem, offer problem, and landing-page problem.
• Strong analytical skills and confidence working with performance data.
• Excellent attention to detail, organization, and quality control.
• Ability to clearly explain performance and strategy to people who may not be Google Ads experts.
• Comfortable balancing multiple accounts, deadlines, and priorities in an agency environment.

Preferred Qualifications:

• Experience managing both e-commerce and lead-generation campaigns (Strongly Preferred).
• Google Ads certifications.

Independent Contractor Perks:

• Permanent work from home
• Immediate hiring
• Health Insurance Coverage for eligible locations

Note:

Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.

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