Overview

Our client is looking for a Social Media Manager to build and own the online presence for an established US-based health and wellness coaching business. You will work directly with the business owner to transform raw podcast transcripts, photos, and B-roll footage into engaging posts across Facebook, Instagram, and LinkedIn. Balancing creative content execution with Meta ad management, you will drive both organic growth and paid performance to highlight the brand's active expertise. This role offers high autonomy for someone who excels at turning long-form content into multi-platform strategy.

Schedule:

• Flexible, 20 hours per week with some morning overlap with New York timezone (Eastern Time)

Responsibilities

• Repurpose podcast episode transcripts into platform-specific social media content for Facebook, Instagram, and LinkedIn
• Create video content by pairing provided B-roll footage with key ideas and messaging from podcast episodes
• Design simple text-based graphics using Canva that align with brand voice and content strategy
• Match provided photos with repurposed content to create cohesive, engaging posts
• Schedule all social media content according to an agreed-upon posting strategy
• Manage and optimize Meta ads to drive business results and audience growth
• Develop and execute organic growth strategies that complement paid advertising efforts
• Maintain a consistent posting presence that demonstrates active business operations

Requirements

• Proven experience managing social media accounts for Facebook, Instagram, and LinkedIn
• Demonstrated ability to run and optimize Meta ads with measurable results
• Video editing skills to create social media content from raw footage and transcripts
• Proficiency in Canva for creating text-based graphics
• Experience repurposing long-form content into platform-specific social media posts
• Strong understanding of content strategy that balances organic and paid growth
• Ability to work independently and take initiative on content ideas
• Excellent communication skills for collaborating with the business owner on vision and strategy
• Bonus if you have experience in the health, wellness, or coaching industry
• It helps if you've managed social media for personal brands or thought leaders
• Bonus if you can provide portfolio examples of before/after social media transformations
• It helps if you have experience managing multiple client accounts or brands simultaneously

Independent Contractor Perks

• Permanent work from home
• Immediate hiring

Note

Please click the "APPLY" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.

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