Job Overview

Our client is looking for an Outbound Marketing and Lead Generation Specialist to drive business growth by sourcing qualified leads, executing targeted email and LinkedIn outreach, and building scalable lead funnels. This role also involves creating SEO-optimized blog content and establishing marketing workflows in an early-stage startup environment.

Schedule

Monday - Friday, 10:00 AM - 2:00 PM AEST (20 work hours per week, with potential to move to 40 hours)

Responsibilities

• Source and qualify leads through targeted market research and prospect identification
• Execute outbound email campaigns designed to nurture prospects toward booking product demonstrations
• Conduct LinkedIn outreach to engage decision-makers within the DTC space
• Build and manage lead generation funnels to create a consistent pipeline of warm leads
• Produce SEO-optimized blog content to support inbound marketing efforts
• Track, analyze, and report on weekly KPIs and campaign metrics to the founder to continuously improve outreach effectiveness
• Establish and maintain outreach workflows in the absence of an existing CRM
• Provide recommendations on tools and platforms to support marketing operations

Requirements

• Proven experience in B2B or SaaS lead generation and outbound marketing
• Strong written communication skills with the ability to craft compelling outreach messaging
• Familiarity with email automation workflows and lead nurturing best practices
• Ability to work independently and recommend appropriate tools and processes

Independent Contractor Perks

• Permanent work from home
• Immediate hiring

Note

Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.

One application, multiple possibilities: When you apply, our team reviews your background against all current openings, not just this one! If a different role fits your skills, we'll get in touch! We also encourage you to keep exploring our job board and apply directly to any position that excites you.