Client Overview

A fast-growing boutique digital marketing agency specializing in e-commerce and direct-to-consumer (DTC) brands. Managing an active portfolio of 7–10 clients monthly, the agency delivers performance-driven paid social campaigns, retention strategies, and Shopify site management. Operating with a lean, remote international team, the business is built on creative excellence, structured processes, and measurable client outcomes.

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Job Summary

This combined role merges performance-driven paid social strategy with e-commerce retention and site management. You will own the paid social engine across client accounts by crafting direct response creative briefs and managing Meta ad campaigns. Simultaneously, you will drive retention by managing email marketing calendars in Klaviyo, coordinating Shopify website updates, and working closely with the design team to optimize customer lifetime value.

Schedule: Monday- Friday 9:00am - 17:00 BST

Client Timezone: GMT (UK Business Hours)

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Key Responsibilities

Paid Social & Meta Ads Strategy

• Set up and manage Meta ad campaigns across multiple e-commerce client accounts.
• Develop creative briefs featuring hooks, angles, and avatar-based messaging for direct response ads.
• Monitor and optimize campaign performance to drive traffic and conversions for DTC brands.
• Collaborate with the design team to ensure ad creatives align with campaign strategy.
• Maintain organized campaign structures and reporting within Meta Ads Manager.

Retention & Shopify Management

• Plan and manage email marketing calendars aligned with each client's retention strategy.
• Brief email creative and copy, ensuring consistency with each client's brand identity.
• Scope and coordinate updates on client Shopify websites.
• Support the planning and review of core Klaviyo email flows alongside the design team.
• Maintain organized documentation of client retention plans and campaign schedules.

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Must-Have Requirements

• Hands-on experience setting up and managing Meta ad campaigns for e-commerce or DTC brands.
• Proven experience in email marketing, retention strategy, and Shopify store management.
• Solid understanding of direct response marketing principles (hooks, angles, avatars).
• Familiarity with Klaviyo (or similar email platforms) and basic Shopify store administration.
• Proficiency with Meta Ads Manager, Google Workspace, ChatGPT, and project management tools.
• Strong written communication skills, high level of organization, and ability to handle multiple client accounts simultaneously.
• Ability to work independently with minimal supervision within UK business hours (GMT).

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Nice-to-Have Requirements

• Experience managing paid social and retention across multiple concurrent accounts within an agency setting.
• Hands-on experience building or editing automated Klaviyo flows.
• Experience scoping minor Shopify theme or UX updates and coordinating with web developers.
• Working knowledge of e-commerce attribution models, pixel tracking, and AI tools for creative brief generation.

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Scope & Work Environment

• Schedule: 30 hours per week, remote engagement within GMT / UK business hours.
• Portfolio: Supporting 7–10 active e-commerce and DTC client accounts.
• Collaboration: Partnering with an existing design team that handles Klaviyo flow setup and graphic/video execution.

Independent Contractor Perks

• Permanent work from home
• Immediate hiring
• Health Insurance Coverage for eligible locations (for full-time roles only)

Note

• Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.