Job Overview

We're seeking an advanced, highly creative Social Media Manager to take full ownership of short-form video editing, carousel design, and social media execution across two distinct beauty brand identities. In this high-ownership role, you will transform raw beauty footage and reference briefs into polished Instagram Reels and multi-slide carousels. Beyond advanced video editing (mastering sound design, text overlays, zooms, and dynamic pacing), you will manage content calendars in Notion, engage with the online community, and proactively pitch creative ideas to drive both client bookings and academy course enrollments.

Client Overview

Our client is a fast-growing Australian beauty enterprise operating across two complementary channels: a premier professional salon and an industry-leading specialist education academy dedicated to the lash and brow sector. Carving out a position as an authority in the beauty and training space, the business relies on high-end visual storytelling to attract local salon clients and enroll students nationwide. To elevate short-form video production, build scroll-stopping carousels, and maintain dual-brand consistency, they are onboarding a remote Social Media Specialist.

Schedule: Flexible Part-Time (During Sydney Business Hours / AEST/AEDT) (20 work hours per week)

Responsibilities

• Advanced Video Editing, Carousel Design & Content Creation:
  • Edit complex, layered short-form video content (Instagram Reels, TikToks) utilizing advanced CapCut techniques including sound effects, zooms, text overlays, smooth transitions, and thoughtful pacing.
  • Design visually cohesive, high-engagement graphic carousels that educate prospective clients and highlight academy curriculum.
  • Translate visual reference accounts and client briefs into consistent, aesthetic digital assets that align with both the salon and academy brand guidelines.
  • Organize and maintain content calendars, task workflows, and asset archives within Notion.
• Social Media Management, Community & Strategy:
  • Schedule and publish content consistently across Instagram accounts for both the salon and education academy.
  • Drive audience engagement by interacting authentically with followers through comments, direct messages, and community engagement.
  • Develop creative concepts and pitch fresh content formats to support salon appointments and student course sign-ups.
  • Work autonomously to ensure a continuous pipeline of scheduled posts without requiring daily hand-holding.

Requirements

• Short-Form Editing Proficiency: Proven experience editing complex short-form video with high attention to pacing, text overlays, precise audio syncing, zooms, and transition effects.
• Aesthetic Judgment & Carousel Design: Exceptional eye for visual design, typography, and brand identity, with a strong portfolio showing polished multi-slide carousels and cohesive feed layouts.
• Proactive & Reliable Communication: Prompt, self-directed worker who communicates clearly, accepts creative feedback, and confidently pitches original ideas.
• Beauty or Lifestyle Industry Familiarity: Experience or deep personal interest in the beauty sector (preferably lashes, brows, aesthetics, or professional training).

Independent Contractor Perks

• Permanent work from home
• Immediate hiring

Note

Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.

One application, multiple possibilities: When you apply, our team reviews your background against all current openings, not just this one! If a different role fits your skills, we'll get in touch! We also encourage you to keep exploring our job board and apply directly to any position that excites you.