Job Overview

Our client is looking for a self-motivated Social Media Specialist to establish and grow their brand presence from the ground up across multiple platforms. In this role, you will design and execute content strategies, create engaging visual media using Canva and CapCut, engage with the online community, and analyze performance data to drive growth and elevate visibility within the sector.

Schedule: Monday - Friday, 10am - 2pm | AEST (20 work hours per week)

Responsibilities

• Develop and execute a social media strategy aligned with brand positioning and growth objectives
• Plan, create, and schedule engaging content across Instagram, Facebook, TikTok, and other platforms on a daily or near-daily basis
• Design graphics and edit short-form video content (reels, clips) using Canva and CapCut to showcase participant stories and services
• Monitor and manage community engagement, responding promptly to comments and inquiries and escalating warm leads to the internal team
• Track social media performance through analytics and reporting, identifying trends, competitor activity, and opportunities for content optimisation
• Maintain brand consistency across all digital channels, ensuring messaging reflects the company's values and quality of care
• Establish and grow the company's social media presence from the ground up across multiple platforms
• Deliver regular performance reports with actionable insights on content effectiveness and competitor benchmarking
• Collaborate with the business development manager and leadership team to align social media efforts with broader growth goals
• Contribute to strengthening the company's reputation and visibility within the NDIS sector
• Provide recommendations for branding improvements and content direction as the role evolves

Requirements

• Proven experience managing social media accounts and building brand presence for service-based businesses
• Strong graphic design and basic video editing skills using Canva and CapCut
• Ability to develop content strategies and adapt based on performance data and competitor analysis
• High level of attention to detail with strong written communication skills
• Self-motivated with the ability to work independently after initial onboarding
• Familiarity with ShiftCare is a plus; WordPress experience is a nice to have

Independent Contractor Perks

• Permanent work from home

• Immediate hiring

Note

Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.

One application, multiple possibilities: When you apply, our team reviews your background against all current openings, not just this one! If a different role fits your skills, we'll get in touch! We also encourage you to keep exploring our job board and apply directly to any position that excites you.